Walker Zanger, a leading provider of luxury tile and stone surfaces, has unveiled a cutting-edge showroom experience in Costa Mesa, CA.

Spanning over 40,000 sq. ft., the showroom offers a wide range of tile selections, allowing clients to immerse themselves in the beauty of various materials such as marble, quartz, and porcelain.

This innovative concept, part of the company’s strategic direction known as New Era, aims to provide an unparalleled experience for designers, architects, home builders, and contractors in the residential and commercial design sectors.

Key Takeaways

  • Walker Zanger has opened a new showroom in Costa Mesa, CA, featuring a range of tile selections and luxury natural and engineered surfaces.
  • The showroom is more than 40,000 sq. ft. in size and allows clients to experience a large selection of slabs in various materials.
  • The showroom concept is part of the company’s strategic direction, New Era, and aims to enhance the customer experience.
  • Walker Zanger’s parent company, Mosaic Companies, acquired Walker Zanger and Opustone in 2021, with a focus on accelerating growth and shared efficiencies in residential and commercial design applications.

Enhanced Customer Experience

The enhanced customer experience offered by Walker Zanger’s new showroom concept aims to provide designers, architects, home builders, and contractors with a comprehensive and immersive selection of luxury natural and engineered surfaces. With a customer-centric design approach, the showroom is designed to cater to the specific needs and preferences of industry professionals.

One of the key features of this concept is the incorporation of interactive product displays. These displays allow customers to engage with and explore the various materials available, providing a hands-on experience that enhances their understanding and appreciation of the products.

Innovative Showroom Concept

Utilizing cutting-edge design and technology, Walker Zanger introduces an innovative showroom concept that revolutionizes the way customers interact with luxury surfaces.

The new concept incorporates interactive displays and immersive technology to create an engaging and personalized experience for clients.

The showroom features a 2 column and 4 row table showcasing a variety of materials, including marble, quartz, quartzite, porcelain, and precious stone.

Through the interactive displays, customers can explore different design options, visualize how the surfaces will look in their space, and even customize their selections.

The immersive technology allows for a virtual tour of the showroom, providing a realistic and immersive experience from the comfort of their own homes.

This innovative showroom concept aims to enhance customer satisfaction and streamline the selection process for designers, architects, home builders, and contractors.

Exploration of Luxury Surfaces

Through immersive displays and interactive technology, Walker Zanger’s innovative showroom concept allows for a captivating exploration of the extensive range of luxury surfaces available.

The showroom features interactive displays that enable visitors to visualize and interact with different materials, such as marble, quartz, quartzite, porcelain, and precious stone. These interactive displays provide a unique and engaging experience, allowing customers to see and feel the quality and beauty of the surfaces firsthand.

In addition to offering a wide variety of materials, Walker Zanger also emphasizes sustainability by showcasing sustainable materials in their showroom. This commitment to sustainability ensures that customers can choose from environmentally-friendly options without compromising on luxury and style.

With their interactive displays and focus on sustainable materials, Walker Zanger’s showroom provides an exceptional platform for customers to explore and select the perfect luxury surfaces for their projects.

Strategic Direction: New Era

In aligning with its strategic direction, Walker Zanger embarks on a new era of innovation and growth. The company’s New Era strategy implementation focuses on enhancing customer engagement strategies. To achieve this, Walker Zanger has introduced a cutting-edge showroom experience that aims to cater to the needs of designers, architects, home builders, and contractors.

The new showroom concept showcases a wide variety of materials, including marble, quartz, quartzite, porcelain, and precious stone, allowing clients to experience a large selection of slabs in various materials. This new approach to customer engagement aims to provide a unique and immersive experience, enabling customers to make informed decisions about their design projects.

Showcasing Cutting-Edge Design

With its new showroom experience, Walker Zanger aims to showcase cutting-edge design to designers, architects, home builders, and contractors. The company’s innovative approach includes the use of interactive displays and an enhanced material selection process.

Through these features, clients can now have a more immersive and engaging experience when exploring the wide range of tile selections and luxury natural and engineered surfaces offered by Walker Zanger. The interactive displays allow customers to visualize how different materials and designs would look in their own projects, providing them with valuable insights and inspiration.

Furthermore, the improved material selection process ensures that clients can easily navigate through the extensive collection of slabs in various materials such as marble, quartz, quartzite, porcelain, and precious stone. Walker Zanger’s dedication to showcasing cutting-edge design is evident in their new showroom experience, which truly enhances the customer’s journey.

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